Digital Story of the Week: Airways will allow ba.com users to hold seats for up to 72
hours without booking for a down payment of as little as £5. BA announced the move
on the 21st August saying: “This will give customers the time to make sure they’re
happy with their flight choices before paying for them”.
Cruise Story of the Week: Advantage has joined together with cruise group CLIA to
hold a series of regional cruise conferences for Cruise Champions and members
looking to grow their cruise business. One-day events will run in Birmingham on 8
October at Jurys Inn, Broad Street, Leeds on 9 October at Hilton Leeds City Centre,
Neville Street, and London on 22 October at Radisson Blu Portman, Portman Square.
Hotel Story of the Week: Taj Hotels and Resorts is to feature in a new television
documentary on the BBC. Due to air on BBC2, Hotel India is a four-part series and
launches on August 27 at 8pm.
Partnership Story of the Week: Princess Cruises is to offer a new chocolate range on
board after partnering with chocolatier Norman Love. The range will be unveiled on
Regal Princess during its inaugural Caribbean season and then rolled out to the rest
of the fleet in 2015.
Travel Story of the Week: Travel association Abta has predicted upwards of two million
UK residents will go on holiday over the August Bank Holiday, up more than 200,000
on last year. Abta said the Balearic and Canary Islands in Spain would again be the
most-popular overseas destinations, along with Greece, Turkey and Tunisia.
Cruise Story of the Week #2: Cruise & Maritime Voyages is giving potential customers
a taster of life onboard by offering lunch or dinner, bed and breakfast on the Marco
Polo while it is docked at the London Cruise Terminal in Tilbury in October. The
chance to dine on the ship will be available on October 3 or 4 and guests can also
choose to stay overnight in one of the cabins and have breakfast the following
morning before disembarking.
Monday, 25 August 2014
Tuesday, 19 August 2014
Stories of the Week
Travel Story of the Week: Ryanair saw July passenger numbers rise by 4% to 9.15 million on the back of a strategy to improve customer service. EasyJet started the summer peak with a 7.7% hike in passenger carryings. Figures for July show that the budget airline flew more than 6.4 million passengers, up from 5.9 million in the same month last year.
Cruise Story of the Week: The final episode of fly-on-the-wall documentary The Cruise Ship was watched by 3.8 million people, according to Princess Cruises. This was the highest viewing figure for an episode during the four-part series, which centred around the senior team on board Royal Princess in its debut season in the Caribbean.
Digital Story of the Week: Search advertising spend up 24% in Europe, with 38% in UK clicks coming from mobile. Quarterly search advertising spend is up by 24% across Europe, with revenue up by 23%, research from Kenshoo has found. The research reveals the total volume of clicks on search ads rose by 11% from Q2 in 2013, while total impressions have fallen by 6% and click through rate is up by 17%.
Launch Story of the Week: Turquoise launches new health and fitness winter sun packages. Turquoise Holidays has created a variety of luxury winter sun holidays for clients seeking to cleanse mind, body and soul in advance of this year’s Christmas period. Packages range from a one-off week’s yoga holiday in the Maldives with a celebrity instructor to Wildfitness holidays in Africa, where guests take part in outdoor fitness activities in “stunning natural locations.”
Cruise Story of the Week: #2: Silversea Cruises is looking at the possibility of adding a new-build to its classic fleet. Speaking at the line’s 20th anniversary gala in London on Monday, the line's chief executive Enzo Visone said no contract had been signed but he was looking at expanding.
Social Story of the Week: EE show social media now accounts for 25% of all 4G data. EE show social media now accounts for 25% of all 4G data. Telecoms provider EE has published the results of a report into the impact of 4G data on the lives of its customers, showing that social media now accounts for a quarter of all network traffic on 4G, a higher proportion than that recorded by 3G.
Cruise Story of the Week: The final episode of fly-on-the-wall documentary The Cruise Ship was watched by 3.8 million people, according to Princess Cruises. This was the highest viewing figure for an episode during the four-part series, which centred around the senior team on board Royal Princess in its debut season in the Caribbean.
Digital Story of the Week: Search advertising spend up 24% in Europe, with 38% in UK clicks coming from mobile. Quarterly search advertising spend is up by 24% across Europe, with revenue up by 23%, research from Kenshoo has found. The research reveals the total volume of clicks on search ads rose by 11% from Q2 in 2013, while total impressions have fallen by 6% and click through rate is up by 17%.
Launch Story of the Week: Turquoise launches new health and fitness winter sun packages. Turquoise Holidays has created a variety of luxury winter sun holidays for clients seeking to cleanse mind, body and soul in advance of this year’s Christmas period. Packages range from a one-off week’s yoga holiday in the Maldives with a celebrity instructor to Wildfitness holidays in Africa, where guests take part in outdoor fitness activities in “stunning natural locations.”
Cruise Story of the Week: #2: Silversea Cruises is looking at the possibility of adding a new-build to its classic fleet. Speaking at the line’s 20th anniversary gala in London on Monday, the line's chief executive Enzo Visone said no contract had been signed but he was looking at expanding.
Social Story of the Week: EE show social media now accounts for 25% of all 4G data. EE show social media now accounts for 25% of all 4G data. Telecoms provider EE has published the results of a report into the impact of 4G data on the lives of its customers, showing that social media now accounts for a quarter of all network traffic on 4G, a higher proportion than that recorded by 3G.
Multi-million pound make-over for Aurora with new livery design
The refurbishment will take place November 29 to December 18 in Hamburg, ahead of its Christmas and New Year cruise and before the South America & Pacific Adventure world cruise itinerary departing January 8, 2015.
Launched in 2000, Aurora's last refit was in 2009. The planned changes for 2014 include:
• A new look livery design, which celebrates PÒCruises heritage and its place as Britain's favourite cruise company. It features a contemporary version of the Union Flag on its bow and new blue funnels with illuminated rising sun designs
• The introduction of Sindhu restaurant for evening fine dining (replacing the library on deck 8) with an Indian fusion menu designed by Michelin-star celebrity chef Atul Kochhar
• The Glass House restaurant and wine bar is replacing Café Bordeaux on deck 8. Available for brunch, lunch and dinner it will house wine displays and wines selected by expert and TV presenter Olly Smith. Enomatic wine systems allow passengers to buy premium wines by the glass. There will also be a private room for wine tastings and dinners
• A complete refurbishment of the buffet restaurant (Lido deck, deck 12) with new décor
• In the evening, The Beach House menu replaces the Pennant Grill menu to include family favourites such as Fillet of Beef on Lava Rock
• A complete refurbishment of The Reef children's clubs with room names changed to reflect Reef club names across the rest of the fleet
• The introduction of Freedom Dining to Medina Restaurant with more tables for two and Marco Pierre White dishes on gala evenings
• A refurbishment of the Sidewalk Café and the introduction of Costa Coffee and brand new "Grab and Go" counter, a great option for breakfast and lunch on the go
• The library relocates to the current cyb@study space adjacent to the Crow's Nest on deck 13
• Casino and Champions refurbishment with new open-plan design, new furniture and improved stage area for entertainment, live music and quizzes
• Photography gallery upgrade to include more touch screen technology
• An extensive shop refurbishment
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